“Fresh Thinking, Healthy Eating”
Founded in 1995 in Ontario, Canada, The Pita Pit was a fast food restaurant with a new and unique approach. The goal was to offer quality, healthy, fresh food fast. Realizing great success, franchising began across Canada in 1997. Franchising in the United States began in 1999, and Pita Pit Inc. was formed. The first US store opened at Syracuse University and the second near the University of Idaho. In April 2005, Pita Pit Inc. was acquired by Idaho-based Pita Pit USA, Inc. Pita Pit now boasts 300 stores in North America and is recognized as No. 1 in its category in Entrepreneur Magazine’s Franchise 500. The brand connects healthy food with people seeking alternatives to the typical fast food choices. The Pita Pit’s motto is “fresh thinking – healthy eating”, and features a menu based on the customer’s choice of grilled meats, fresh vegetables, zesty sauces, and a pita rolled into a unique and convenient package. Pita Pit Inc. is a wholly owned subsidiary of Coeur d'Alene, Idaho-based Pita Pit USA, Inc.
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The Pita Pit
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