I've several travel photos hanging on my wall. None of those photos get more attention and questions than our photo in front of that board!
One of the best point here is the Magic Shop that is located in the lower level of the main Market. Step inside and you will find pictures of famous performers covering the walls and magicians demonstrating magic tricks. Kids (and adults) will love it.
The best parts are the Sound Lab, who offers soundproof rooms where groups can come together to play. It's nice to play with random people. They just entering and play with you. Also they have amazing shops, wih the names The EMP Store, EMP Specialty Store, and the EMP Museum Shop. Are you a music and movie fan? I highly recommend this place!