Bass Pro Shop

The iconic Memphis Pyramid has been transformed into a massive wilderness-inspired Bass Pro Shops and rustic-elegant hotel. Read more for everything you need to know about this one-of-its-kind Memphis experience. Bass Pro Shops at the Pyramid in Memphis is one of the most dynamic and immersive retail experiences in the world. It’s more than a store; it’s an adventure! In addition to an incredible assortment of fishing, boating, hunting and outdoor gear, the mega store includes a 103-room hotel with treehouse cabins (see Big Cypress Lodge below); 600,000 gallons of water teeming with over 1,800 fish; a cypress swamp with alligator pools and duck aviaries; and a breathtaking observation deck at the top of the 32-story steel pyramid.  Bass Pro Shops at the Pyramid offers something for everyone, from the serious outdoor enthusiast to families looking to have fun. Check out these features: Take a ride 28 stories to the top of the Pyramid on America’s tallest free-standing elevator. Once at the top, check out the awesome 360-views of Memphis and the Mississippi River on the outdoor observation deck (patterned after the Grand Canyon skywalk). Rides cost $10 for adults and $5 for kids before 4 p.m. Big Cypress Lodge guests can ride for free. Practice your sharp shooting at a 25-yard live pistol and archery range. Equipment can be rented or guests may bring their own (please note that guests are not permitted to bring their own ammo and firearms must be checked in at store entry). After you’re through, stop by speciality shops like the Beretta Gallery that offer custom fittings and premium grade firearms. Some of Tennessee’s most majestic wildlife can be enjoyed from right inside the pyramid. The in-store swamp showcases alligators and 36 varieties of fish, all surrounded by cypress trees up to 100 feet tall.  The Ducks Unlimited Waterfowling Heritage Center tells the story of Ducks Unlimited and displays some of the highest quality artifacts in the world. Special traveling exhibits are a part of the gallery as well. The museum is open during store hours and group tours are available.  The Live Duck Aviary has four ponds with habitats for wood duck, black duck, mallards, pintails, and green winged teal. You can even sign up to be a caretaker for the day or several hours.